2013-Model Orange County International Auto Show

Press Release

FOR IMMEDIATE RELEASE: OCIAS_logo.png

2013-Model ORANGE COUNTY INTERNATIONAL AUTO SHOW CRUISES HOT RIDES AND MORE TEST DRIVES THAN EVER INTO ANAHEIM CONVENTION CENTER
Hundreds of New Cars, High-End Exotic Rides, Test Drives and More


ANAHEIM, Calif. – (August 28, 2012) The 2013-Model Orange County International Auto Show is set to pack more than 500 of the hottest new cars, trucks, crossovers, exotics and more into the Anaheim Convention Center Thursday, October 4 through Sunday, October 7. This four-wheel extravaganza is not only the place to check out all the new cars but to also get behind the wheels of more than 100 vehicles all available for public test drives, from more than 15 manufacturers! From the all-electric CODA vehicles to the latest from Cadillac, FIAT, Ford, Honda, Jeep, Volkswagen and more, attendees can climb behind the wheels and go for a spin. The OC International Auto Show is packed with excitement, offering car lovers the chance to win a ride in exotic vehicles from Ferrari and Lamborghini, a chance to win a new Jeep, Cram the Cube for Cash, L.A. Laker Girls appearances and more.

The OC International Auto Show is one of the first auto shows of the 2013-Model season and the best place to see new vehicles side-by-side. Attendees are invited to check out all the latest rides in a non-selling environment, sit behind the wheels, play with the infotainment systems, inspect engines, kick tires and even take a spin in more vehicles than ever. Several exciting new and pre-production models will turn heads on the show floor including the all new Dodge Dart, Honda Accord, Mercedes-Benz SLS AMG, Mercedes-Benz GL-Class, Cadillac ATS, Ford C-MAX, 2014 Chevrolet Impala, Lexus LFA, Nissan Altima, Hyundai Santa Fe, Lexus RX, Buick Encore and more.

The OC International Auto Show will be one of the first places for the public to get up close to several hot new models making their West Coast debuts. These vehicles include the all-new redesigned 2013 Audi RS 5, 2013 Audi S8, 2014 Chevy Impala, 2013 Chevrolet Traverse, 2013 Honda Accord, 2013 Lexus LS, 2013 Nissan Pathfinder and 2013 Subaru XV Crosstrek.

Ride and drives have increased by nearly 50 percent at this year’s OC International Auto Show, featuring more than 100 new vehicles from Buick, Cadillac, Chevrolet, Chrysler, CODA, Dodge, FIAT, Ford, GMC, Honda, Jeep®, Nissan, Ram, Scion, Toyota and Volkswagen. Attendees can come to the show, take a drive and compare the different vehicles in real driving situations.

All-new this year, the OC International Auto Show is hosting a first-time Exotic Vehicle Ticket to Ride opportunity. Visitors simply take a test drive at one of the ride and drives offered, and text in a special code for the chance to win a ride with a professional driver in a Ferrari or Lamborghini!

Camp Jeep Anaheim, the interactive adventure zone where professional 4x4 drivers will share the experience of Jeep’s on and off-road capabilities with riders, will be featured again this year. A popular destination inside the show, the Jeep test track includes logs, stumps, an angled drive-over and other terrains. It also features a thrilling hill climb where passengers experience the Jeep's traction capabilities while climbing a 35 degree Jeep Mountain and a Camp Jeep DJ spins tunes. Additionally, kids will be invited to test their driving abilities in the mini Power Wheels® Jeeps, and enjoy a 25’ climbing wall.

Need a new ride in your garage? Who doesn’t! One lucky auto show attendee will win an all-new Jeep Wrangler! Attendees don’t want to miss registering at the auto show for the chance to win this vehicle, which will be given away at the show on Sunday.

Also added to the ride and drive opportunities this year will be several all-electric vehicles including the latest from CODA, a zero emission EV sedan. The CODA sedan provides consumers 120-150 real-world driving miles per charge. The 6.6 kW on-board charger takes six hours to fully charge from empty, and two hours to charge for an average 40 mile commute. After the drive, check out CODA’s art-wrapped vehicle inside their display. Internationally renowned digital artist Matthew Watkins transformed the CODA into mobile art with a digital finger-painting he developed on his iPad®.

Visitors won’t want to miss seeing specialty cars at the show, including the Lexus LFA Supercar, valued at $375,000. This limited-production sports car features a 4.8-liter V10 engine that pumps out 552 horsepower with a top speed of 200 mph. The ARK Hyundai Veloster will also be on display and is sure to please customizing fans. Hyundai teamed with ARK Performance to build this rally-inspired Veloster, featuring an upgraded engine, modified suspension and custom paint. Down the highway carpet in the Mercedes display, see the Mercedes-Benz SLS AMG, featuring an aluminum body and gullwing doors. Fans of Marvel’s recent blockbuster movie, The Avengers, won’t want to miss Tony Stark’s supercar located in the Acura display; and Honda will feature the Indianapolis 500 winning race car. In Chevrolet, see the highly customized Sonic Dusk Concept, the racing-inspired Chevrolet Sonic Z-Spec #2 Concept and a crowd favorite - the airbrushed Chevrolet “American Pride” Camaro.

Also new this year, “Cram the Cube” will be held. This fun contest will showcase local college fraternities and sororities attempting to fill a Nissan Cube with as many people as possible for a chance to win a cash prize of $1,000 for their charity of choice. The “cramming” will take place each hour during the show and a live leader board will be continuously updated. The current record is 20 people inside the car at one time. In addition to local college sororities and fraternities, any interested organization with a philanthropic component is welcome to participate.

Follow the camera flashes to see a collection of high-end exotic vehicles from top manufacturers including Bentley, Fisker, Lamborghini, Lotus, McLaren, Rolls-Royce, Spyker and more. Some of the vehicles planned to dazzle showgoers include a 2013 Rolls-Royce Series II Phantom, Spyker LM85, Fisker Karma EcoSport, just to name a few.


The DUB® Magazine Celebrity Car Showcase
will feature a popular collection of tricked-out celebrity rides and The RPM Lounge™ will be home to several high-end vehicles. Also, check out the SHIFTR Automotive and Lifestyle Expo, a custom car show within the auto show featuring exotics, drift cars, lowriders, music and more.

“The show is even larger this year, covering more floor space and offering visitors more than 100 test drive vehicles. This is the biggest number of ride and drives we have ever offered and attendees will be able to get a real, hands-on comparison as they consider their next new car,” said OC International Auto Show’s Director John Sackrison. “We are also taking the experience further this year, offering attendees the chance to win a ride in an exotic vehicle from Ferrari or Lamborghini, with ten opportunities per hour available at the show. It’s an auto show first!”

Following are additional special appearances and events that will fill the show with excitement throughout the weekend:

L.A. Lakers Girls – The L.A. Lakers Girls will greet fans and sign autographs on Friday, between 5 p.m. & 7 p.m.
Vic “the Brick” Jacobs – Stop by the KLAC “FOX Sports” radio booth and meet Vic “the Brick” Jacobs on Saturday, between 4 p.m. & 6 p.m.
Hooters’ Miss OC International Auto Show Contest – Cheer your favorite Hooters Girls as they walk the runway on Saturday.
Hooters Poster Girls of OC – Hooters poster girls will meet fans and sign autographs Saturday.
Hooters Wing Eating Contest – Watch contestants at the Hooters hot wing eating competition on Saturday.
BAMMA USA Productions – Mixed Martial Arts activity takes place on Saturday. Meet Bamma USA’s Badbeat Fighters as they sign autographs, take photos with fans and demonstrate mixed martial arts.
Every Day is Family Day! Bring the kids for fun for all ages and kids 12 and younger are free when accompanied by a paying adult, compliments of The OC Register. Special activities for the little ones include a scavenger hunt, mini electric vehicle test rides and more.

The OC International Auto Show is owned and presented by the Orange County Automobile Dealers Association and produced by Motor Trend Auto Shows, LLC. The auto show will be open to the public Thursday, October 4 through Sunday, October 7, at the Anaheim Convention Center, located at 800 W. Katella Avenue in Anaheim. Follow the signs for convention center parking, located on West Street, just south of Katella (more than 5,500 parking spaces available). Show hours are Thursday, from 4 p.m. to 10 p.m., Friday, from 12 noon to 10 p.m., Saturday, from 9 a.m. to 10 p.m. and Sunday, from 9 a.m. to 7 p.m. Admission is $10 for adults, $6 for senior citizens (62 and older) and military (w/any DOD ID) and free for children 12 and under when accompanied by an adult. Attendees will receive a FREE one-year subscription to Motor Trend magazine (a $12 value) with each online ticket order or box office purchase, compliments of the Orange County Automobile Dealers Association. Advance E-tickets can be purchased at a discount from the official auto show Web site, www.AutoShowOC.com.

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Media Contact(s):
Lauren Holzman
858.523.0001
Lauren.Holzman@sorc.com

DeeDee Taft
415.380.8390
deedee@spinpr.com

Shelbi Okumura
415.380.8390
shelbi@spinpr.com


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